• About Me
  • Brand Strategy
  • Product Marketing
  • Creative Production
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José Lyon

  • About Me
  • Brand Strategy
  • Product Marketing
  • Creative Production

Strategy without execution is just a document. I stay in the room from brief to launch, concepting, directing, and producing campaigns across every channel. I've directed TV spots, OOH campaigns, digital launches, behavior-change campaigns, and always-on content programs.

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Yes, I Can Campaign (2022)
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Yes, I Can Campaign (2021)
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More Than Ready (2019)
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The Little Things (2019)
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This Christmas Is Different (2019)
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Only in Puerto Rico: A Christmas Spot (2021)
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Bryland (2018)
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New Beginnings (2023)
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Editorial Writing

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